| APPENDIX B | |||||
| RISK PORTRAYALS INCLUDING DON'T KNOW RESPONSES | |||||
| MEAN SCORE | OVERSTATES | UNDERSTATES | ACCURATE | DK | |
| Non-Gov't Orgs | |||||
| Greenpeace | 4.5 | 83% | 1% | 3% | 13% |
| PETA | 4.4 | 70% | 10% | 1% | 19% |
| EDF | 4.2 | 61% | 3% | 9% | 28% |
| EWG | 4.2 | 40% | 1% | 9% | 49% |
| NRDC | 4.1 | 48% | 3% | 10% | 39% |
| CSPI | 4.1 | 43% | 2% | 9% | 46% |
| NAS | 3.1 | 15% | 3% | 67% | 14% |
| AMA | 3.1 | 21% | 12% | 43% | 24% |
| FASEB | 3.0 | 6% | 3% | 51% | 41% |
| SOT | 3.0 | 7% | 6% | 78% | 9% |
| ASPET | 3.0 | 4% | 5% | 45% | 47% |
| ACC | 2.4 | 1% | 41% | 29% | 29% |
| PhRMA | 2.3 | 1% | 41% | 26% | 31% |
| MEAN SCORE | OVERSTATES | UNDERSTATES | ACCURATE | DK | |
| Gov't Orgs | |||||
| NIEHS | 3.3 | 27% | 4% | 61% | 9% |
| IARC | 3.3 | 23% | 2% | 57% | 18% |
| EPA | 3.3 | 39% | 18% | 38% | 4% |
| WHO | 3.3 | 27% | 5% | 56% | 12% |
| NIOSH | 3.2 | 26% | 8% | 54% | 12% |
| CPSC | 3.2 | 27% | 13% | 35% | 25% |
| NCI | 3.2 | 18% | 3% | 65% | 14% |
| CDC | 3.1 | 16% | 6% | 65% | 10% |
| OSHA | 3.1 | 24% | 16% | 47% | 12% |
| NSF | 3.1 | 8% | 8% | 59% | 31% |
| FDA | 3.0 | 20% | 2% | 51% | 6% |
| USDA | 2.8 | 9% | 25% | 43% | 23% |
| MEAN SCORE | OVERSTATES | UNDERSTATES | ACCURATE | DK | |
| Media Outlets | |||||
| Local TV News | 4.3 | 81% | 3% | 2% | 12% |
| Broadcast news | 4.2 | 80% | 3% | 4% | 13% |
| Cable News | 4.2 | 76% | 4% | 3% | 17% |
| USA Today | 4.2 | 66% | 3% | 5% | 26% |
| Local paper | 4.2 | 77% | 4% | 5% | 14% |
| Health mags | 4.1 | 48% | 3% | 6% | 44% |
| News mags | 4.1 | 72% | 2% | 10% | 16% |
| National papers | 4.0 | 71% | 3% | 13% | 13% |
| PBS, NPR | 3.8 | 56% | 1% | 28% | 15% |
| Wikipedia | 3.5 | 23% | 2% | 21% | 54% |
| WebMD | 3.3 | 19% | 3% | 28% | 50% |